About
Eric Geppert is the founder and President of Red Peak Legal Advisors. He is a corporate attorney with over 30 years’ experience representing clients in mergers and acquisitions, joint ventures, corporate finance, and other strategic transactions. Eric has deep experience with corporate governance and complex contracts. His core strengths are successfully negotiating and closing important transactions, removing complex legal obstacles to growth, and having the knowledge and vision to help clients avoid mistakes and surprises.
Eric applies the right level of technical expertise and commercial ability to get the job done. This business-like approach to lawyering makes him a trusted advisor to his clients.
Eric’s approach comes from the blend of his experience in corporations and law firms. He was Senior Vice President, General Counsel, and Corporate Secretary of iMedia Brands, Inc. (Nasdaq: IMBI), a leading interactive media company that owns a growing portfolio of lifestyle television networks, consumer brands, and media commerce services. At IMBI, Eric was the chief legal officer with a business emphasis on corporate development and capital markets. He had the same role in a private investor-backed company that provided various services to cloud computing platform providers (e.g., Amazon, DXC Technology, and Tencent) in the US and globally.
Prior to being a general counsel, Eric was a partner at DLA Piper for seven years and thirteen years at Baker Hostetler where he started his legal career in 1988. At those firms, he focused on representing well-known entertainment, sports, and news media clients in strategic growth transactions and myriad corporate matters, earning Best Lawyers in America, Super Lawyer, and National Law Journal Deal Maker of the Year recognitions. Eric holds a JD from The George Washington University National Law Center and a BS from Ithaca College’s Roy H. Park School of Communications.
Capital Markets Practice Group
Ken Bart, Capital Markets Practice Group Leader
Ken Bart is a corporate and securities attorney with over 17 years of legal experience representing both private and public entities in many different corporate and securities related transactional matters, including equity and debt offerings, joint ventures, fund formation, stock exchange listings, initial and secondary public offerings, corporate restructures, domestic and international mergers and acquisitions, among other matters. Ken has represented clients in a broad spectrum of industries, including technology, software, healthcare, oil and gas, pharmaceutical, information technology, and real estate.
Ken has served in key leadership roles in multiple organizations and represents a wide range of clients, including venture capital investors, small and medium-sized private and public businesses, and private equity and real estate funds. In addition, Ken routinely acts as outside in-house counsel to his clients and thrives on developing innovative solutions to optimize business operations and profitability. Ken is adept at providing ethical legal counsel, collaborating with, and leading and mentoring high-performance legal teams.
Before joining Red Peak Legal Advisors, Ken served as Co-Chair of the Capital Markets Practice Group at an east coast boutique securities law firm, worked at highly regarded regional and national law firms, and began his career operating a corporate and securities law firm based in Denver, CO. Ken holds a JD from Pepperdine University School of Law, and a BA from Hope College.
Capital Markets Services
- Early-stage private and public company financing transactions
- Mergers and acquisitions, representation of buyers and sellers
- Private equity/private fund transactions
- Joint venture transactions and operating agreement structuring and preparation
- Corporate roll-ups
- Corporate governance
- Employee equity incentive/stock option plans
- Underwritten public offerings (IPOs and follow-on offerings, including shelf registrations and shelf takedowns)
- Exchange Act registration statements on Form 10 and Form 8-A
- Current reports on Form 8-K
- Proxy statements on Schedule 14A
- Information statements on Form 14C
- Insider filings on Forms 3, 4, and 5, Schedules 13D and 13G
- Registered direct offerings
- At-the-market offerings
- Equity lines of credit
- Private placements (equity and debt)
- Reverse mergers coupled with financing transactions
- Exchange Act listings for qualified issuers, ongoing compliance, and regulatory reporting
Client-Centric, Value-Based
Red Peak Legal Advisors serves sophisticated businesses that seek high-quality, trusted corporate and transactions legal support without the high cost of an overhead-heavy law firm. We tailor and align our representation to the profile and requirements of our clients.
RPLA knows that one size does not fit all when a company is selecting outside legal support. We begin and evolve relationships based on the needs of our clients.
Before and during the representation, we work with our clients to understand their business model, industry, strategic goals, internal and external business and legal personnel, and budgets. At RPLA, we seek to achieve the highest value, most cost-effective outcomes.
Integrated Perspectives of a General Counsel and Big Law Partner
RPLA’s founder has been on both sides of the corporate client-lawyer relationship. He was general counsel of a Nasdaq-listed company; general counsel of a private company with early-stage investors; partner in a leading global law firm; and a partner in a reputable national law firm. RPLA integrates these perspectives into everything it does, enabling it to deliver practical, commercially relevant service.
Trusted Referrals and References
RPLA’s founder has a referral and reference network grown over 30 years. Through this network, RPLA collaborates and partners with law firms, investment bankers, private equity and venture capital firms, accountants, and other professionals.
Competitive Billing Arrangements
RPLA helps clients lower their legal costs or meet budgetary goals not achievable with higher-priced law firm alternatives. To meet this demand, we use negotiated hourly rates, budgets, fixed-fees, caps, percentage-based fees, and volume-based fees.
We determine fees based on a client’s individual needs, our experience, and national reference tools for law departments.
We always seek to eliminate financial concerns about the use of our services and encourage regular interaction by offering discounted and no-charge arrangements for routine, preliminary, and exploratory matters.
How a “Red Peak” Relates to “Lawyering”
Sophisticated businesses need lawyers who get things done efficiently. Since becoming a mountain trail hiker in 2017, I have grown to appreciate this more than ever. Hiking the Inca Trail, Sedona mountains, Maui terrain, Rocky Mountain Trails, and the peaks of Madeira provided opportunities for reflection on the value of excellent planning and rigorous, determined execution. By adopting the name “Red Peak” (Pico Ruivio, Madeira, Portugal), I commit to thoughtful preparation and efficient execution aimed at helping clients ascend and complete their unique paths forward. – Eric Geppert
PLAN. EXECUTE. ASCEND.
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RPLA is committed to defining expectations and then exceeding them.
We are ready to learn about your goals and begin working with you to achieve them.
Schedule a Free Consultation here.